The Cold Hearted Appraiser’s biggest search strength is its strong visibility for “business appraisers” and “multifamily sales,” positioning it well for high-intent appraisal and investment-focused listeners. Its clearest missed opportunity is expanding into broader brand-and-format discovery terms like “real estate podcast,” “real estate radio,” and “realtor podcast,” which could widen top-of-funnel reach beyond appraisal-leaning searches.
Keywords the show is winning
Search terms this show already ranks for today.
- business appraisers#8Apple
- multifamily sales#11Apple
- divorce estate planning#47Spotify
- southern california real estate#87Spotify
- real estate networking#91Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- real estate coachnot ranking
- real estate radionot ranking
- real estate podcastnot ranking
- la real estate newsnot ranking
- realtor podcastnot ranking
- real estate coachingnot ranking
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