The Business of Travel’s biggest search strength is its strong visibility for “travel analytics” and closely related intent around travel AI and industry trends, where it consistently appears near the top on major platforms. Its clearest missed opportunity is expanding into broader “business”-category discovery queries—especially “business management podcast” and “business tech podcast”—to capture listeners searching for weekly, generalist business and tech programming rather than travel-specific terms.
Keywords the show is winning
Search terms this show already ranks for today.
- travel analytics#2Apple
- travel ai buyers#2Apple
- global technology trends#3Apple
- travel industry professionals#3Apple
- global hotel community#3Apple
- climate action in business#3Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- business management podcastnot ranking
- business tech podcastnot ranking
- business news podcastnot ranking
- travel lifestyle podcastnot ranking
- business development podcastnot ranking
- weekly travel podcastnot ranking
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