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Podcast SEO Report

The Business of Hearing

Oli LukeBusinessBusiness > Marketing100 episodes · latest Jul 17, 2026

The Business of Hearing’s biggest search strength is its ability to rank for commercial-intent phrases around marketing spend and luxury-market positioning, especially “spending on ads” and related luxury/aviation terms that appear on both Apple and Spotify. Its clearest missed opportunity is expanding into broader “podcast marketing” and “business/health podcast marketing” searches—such as “business podcast marketing,” “health podcast marketing,” and “podcast business insights”—where it is not yet showing visibility.

5.0*23 ratings
38shows recommend it

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

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