The Business of Being Brilliant’s biggest search strength is clearly its top placements for high-intent niche queries around women’s professional challenges and workplace navigation, such as senior female myths, billable hours challenges, and work joy balance. Its clearest missed opportunity is expanding discoverability into adjacent mainstream “category-style” searches by targeting terms like human resources podcast, woman in business podcast, and creative business podcast.
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Keywords the show is winning
Search terms this show already ranks for today.
- senior female myths#1Apple
- billable hours challenges#1Apple
- lgbt parenting challenges#2Apple
- work joy balance#5Apple
- executive recruitment process#7Apple
- senior female topics#8Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- human resources podcastnot ranking
- woman in business podcastnot ranking
- business mum podcastnot ranking
- the human design podcastnot ranking
- human potential podcastsnot ranking
- creative business podcastnot ranking
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