The Booking Club’s biggest search strength is “booking information,” where it holds top visibility on Spotify and strong presence on Apple. Its clearest missed opportunity is extending discovery beyond current audience and topic phrasing—especially by ranking for “news podcast hosts,” “business podcast hosts,” and “business podcast guests,” which would better capture high-intent search traffic.
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Keywords the show is winning
Search terms this show already ranks for today.
- booking information#3Spotify
- sofa selection advice#4Apple
- indie music fans#6Apple
- anti immigration in canada#6Apple
- childhood reading favorites#7Apple
- moderate views#10Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- news podcast hostsnot ranking
- business podcast hostsnot ranking
- wine podcast hostsnot ranking
- political podcast hostsnot ranking
- chef podcastnot ranking
- business podcast guestsnot ranking
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