The Book of Joe with Joe Maddon & Tom Verducci’s biggest search strength is its strong keyword visibility around “borrowing hacks” and related query terms, indicating it is already well matched to discovery searches on both Apple and Spotify. Its clearest missed opportunity is breaking into broader category and intent keywords—especially “mlb podcast,” “baseball podcast,” “baseball podcast hosts,” and “cubs interviews”—to better capture high-volume, non-specific listener searches beyond the current niche terms.
Keywords the show is winning
Search terms this show already ranks for today.
- borrowing hacks#1Spotify
- cubs players#2Spotify
- purchase pressure#2Spotify
- book broker#3Spotify
- 90s cars#3Spotify
- player tag#3Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- mlb podcastnot ranking
- baseball podcastnot ranking
- baseball podcast hostsnot ranking
- baseball news podcastnot ranking
- mlb postseason talknot ranking
- cubs interviewsnot ranking
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