The BikeRadar Podcast’s biggest search strength is its dominance in practical “bike optimization” terms, where it ranks at the top across both Apple and Spotify search. Its clearest missed opportunity is expanding beyond cycling-adjacent discovery into broader sports-adjacent categories and brand-led storytelling, since it does not yet rank for keywords tied to “sports podcast” positioning (like “racing podcasts,” “motorsport podcasts,” or “british sports podcast”) or “bike brand storytelling.”
Keywords the show is winning
Search terms this show already ranks for today.
- feature highlights#1Apple
- bike optimization#1Spotify
- mtb accessories#1Apple
- road biking#2Spotify
- bike podcast hosts#2Spotify
- bikepacking plans#2Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- afritech sports podcastnot ranking
- british sports podcastnot ranking
- racing podcastsnot ranking
- motorsport podcastsnot ranking
- bike brand storytellingnot ranking
- rugby podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free