The BAD Project’s biggest search strength is its strong relevance to “hiking songs,” positioning it to capture Spotify discovery around music-leaning searches while also maintaining visibility for emotionally themed queries like “suicide awareness month.” Its clearest missed opportunity is expanding into broader high-intent discovery for “positive mental health” and “mental health podcast(s)” phrasing, where it currently shows no rankings.
Keywords the show is winning
Search terms this show already ranks for today.
- hiking songs#18Apple
- heartfelt disconnect#42Apple
- suicide awareness month#57Apple
- reminder popups#64Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- positive mental health podcastsnot ranking
- mental health podcastnot ranking
- building health podcastsnot ranking
- grow health podcastnot ranking
- positive psychology podcastnot ranking
- mental health podcastsnot ranking
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