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Podcast SEO Report

The 78

Tom BarnasSociety & Culture > Places & Travel98 episodes · latest Jul 04, 2026

The 78’s biggest search strength is its ability to capture high-intent interest around event framing and experiences, as shown by strong visibility for terms like “exclusive event series” and “exclusive events,” plus adjacent thematic searches such as “taste of chicago” and “haunted streets.” Its clearest missed opportunity is deeper penetration into broader Chicago topical queries—especially “chicago culture,” “chicago history,” and “chicago food stories”/“chicago restaurants stories,” which are not yet showing in its search footprint.

5.0*1 ratings

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

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