That’s What They Say’s biggest search strength is its strong performance around Friday 4 PM scheduling queries, giving it reliable discovery momentum for listeners searching by time, while its early modern German history and professor-focused terms add a secondary evergreen niche. The clearest missed opportunity is expanding into linguistics-leaning discovery keywords—especially “fun with language” and “linguistics insights”—where it currently has no visibility despite them aligning closely with language-focused interest.
Keywords the show is winning
Search terms this show already ranks for today.
- fridays 4 pm#3Spotify
- fridays at 4pm#5Spotify
- early modern german history#5Apple
- fridays 4pm#7Spotify
- janna johnson enunciation#17Spotify
- english professor#22Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- fun with languagenot ranking
- linguistics discussionsnot ranking
- linguistic curiositiesnot ranking
- linguistics insightsnot ranking
- fun with wordsnot ranking
- daily slang wordsnot ranking
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