That’s What I Call Marketing’s biggest search strength is its strong Spotify visibility for “agency tensions,” supported by additional rankings around “music packaging insights” and “premium brand development,” helping it stand out within Marketing-related searches in multiple spots. Its clearest missed opportunity is expanding into conversion-focused intent keywords such as “marketing with podcast,” “podcast for marketing teams,” and “b2b marketing podcast(s),” which would better capture listeners searching specifically to use podcasts for business and B2B marketing.
Keywords the show is winning
Search terms this show already ranks for today.
- creative industry discussions#1Apple
- agency tensions#1Spotify
- effective tactics#2Spotify
- music packaging insights#2Apple
- premium brand development#4Apple
- study competitions prep#5Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- marketing with podcastnot ranking
- podcast for marketing teamsnot ranking
- b2b marketing podcastnot ranking
- creative podcast marketingnot ranking
- business podcast marketingnot ranking
- b2b marketing podcastsnot ranking
This is a fraction of what PodSEO sees.
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