T & O’s biggest search strength is its strong visibility for the brand-style query “t&n,” indicating current authority when listeners search by show shorthand. Its clearest missed opportunity is expanding into broader intent keywords like “podcast about parenting” and “parenting podcast,” including targeted variations such as “parenting podcast for moms” and “parenting stories podcast.”
Keywords the show is winning
Search terms this show already ranks for today.
- t&n#13Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- podcast about parentingnot ranking
- parenting podcastnot ranking
- parenting stories podcastnot ranking
- parenting podcast for momsnot ranking
- parenting podcastsnot ranking
- parenting podcast segmentsnot ranking
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