Sustainable Matters’ biggest search strength is its strong visibility for niche intent phrases like “sustainable shelters,” where it currently leads on Spotify and holds top-tier placement on Apple. Its clearest missed opportunity is expanding into broader discovery keywords—especially “sustainability podcast” and related terms such as “sustainable living podcast”—to capture more general audience search traffic beyond single-topic queries.
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Keywords the show is winning
Search terms this show already ranks for today.
- sustainable shelters#1Spotify
- sustainable food ideas#2Spotify
- sustainable materials#2Spotify
- sustainable restaurant practices#2Spotify
- sustainable initiatives#3Spotify
- sustainable food production#3Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- sustainability podcastnot ranking
- sustainable living podcastnot ranking
- show sustainabilitynot ranking
- sustainability newsnot ranking
- sustainable podcastnot ranking
- sustainability conversationsnot ranking
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