“Surprise - It's Not a Toaster” shows its biggest search strength in touchpoint/identity-focused discovery terms, with the clearest performance clustering around “touchpoint analysis,” “touch technology,” and “algorithmic identity.” Its clearest missed opportunity is expanding into mainstream tech-audience intent keywords—especially “tech innovation podcasts” and “podcast tech tools”—to broaden reach beyond its current niche search footprint.
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Keywords the show is winning
Search terms this show already ranks for today.
- touchpoint analysis#1Apple
- touch technology#10Apple
- algorithmic identity#14Apple
- the toasters#17Apple
- influential movies#28Apple
- leather handbag creation#37Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- tech innovation podcastsnot ranking
- tech security podcastnot ranking
- podcast tech toolsnot ranking
- tech podcast hostsnot ranking
- dream podcastnot ranking
- technology innovation podcastnot ranking
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