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Podcast SEO Report

Surpassing Labels

Felicia ShelineKids & Family > ParentingEducation > Self-Improvement52 episodes · latest Jul 04, 2025

Surpassing Labels’ biggest search strength is its ability to rank reliably for education- and advocacy-adjacent phrases, especially “special education evaluation,” which signals strong topical relevance and consistent discoverability. Its clearest missed opportunity is expanding into broader self-directed intent queries—particularly “self-discovery podcast” (including the alternate spellings)—that are currently not ranking and could attract a wider audience beyond label-specific search traffic.

Keywords the show is winning

Search terms this show already ranks for today.

6 live

Keywords the show should own

Listeners are searching these, and the show is a strong match, but it is nowhere to be found.

6 missed

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