State of Sport Management’s biggest search strength is its strong visibility for “sports management,” especially on Spotify where it also benefits from broader category crossover like “leadership panel.” The clearest missed opportunity is expanding into higher-intent adjacent formats that it currently doesn’t rank for—such as “sports strategy podcasts,” “sports analysis podcast(es),” and “sports event podcasts”—to capture listeners searching by show format rather than general topic.
4.7*20 ratings
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Keywords the show is winning
Search terms this show already ranks for today.
- sports management#3Spotify
- leadership panel#3Apple
- sports and public policy#3Spotify
- sports and policy change#3Spotify
- sports team management#3Spotify
- sports management courses#3Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- sports strategy podcastsnot ranking
- sports coaching podcastsnot ranking
- sports analysis podcastnot ranking
- sports event podcastsnot ranking
- sports culture podcastnot ranking
- sports analysis podcastsnot ranking
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