Sounders Scuttlebutt’s biggest search strength is soccer-specific intent, especially “laser sword replicas,” where it shows up on Apple search and aligns with broader fan and rivalry queries across MLS. Its clearest missed opportunity is expanding into high-volume category and geography modifiers—missing terms like “soccer podcast(s)” and “seattle community podcast”—that could capture more discovery traffic beyond club-by-club matchups.
4.2*21 ratings
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Keywords the show is winning
Search terms this show already ranks for today.
- laser sword replicas#2Apple
- mls fan culture#6Apple
- 90s soccer memories#6Apple
- salt lake vs minnesota#8Apple
- seattle sounders#8Spotify
- lafc vs colorado#9Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- soccer podcastnot ranking
- seattle community podcastnot ranking
- soccer podcastsnot ranking
- community sports podcastnot ranking
- soccer podcasts usnot ranking
- sf sports podcastsnot ranking
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