Sojournal’s biggest search strength is its ability to rank for branded, interview-oriented queries like “johnson janna media talk,” “johnson janna discussion,” and “johnson interview features,” indicating strong relevance signals around named hosts and interview formats. Its clearest missed opportunity is expanding into broader discovery terms it currently doesn’t rank for—especially “theology podcast” and “faith-based podcast” style keywords—so it can capture listeners searching for faith-centered programming beyond the Johnson-specific audience.
Keywords the show is winning
Search terms this show already ranks for today.
- johnson janna media talk#4Spotify
- johnson janna discussion#4Spotify
- christian children’s app#8Apple
- pastor larry zook#8Apple
- johnson interview features#9Spotify
- gay family resources#10Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- faith based interviewsnot ranking
- faith-based podcastnot ranking
- theology podcastnot ranking
- christian interviewsnot ranking
- christian guest interviewsnot ranking
- life faith podcastnot ranking
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