The Software Engineering Institute (SEI) Podcast Series’ biggest search strength is its dominance across broad, high-intent engineering terms—especially “software metrics,” where it holds the top search position on Apple and matches that lead on Spotify as well. Its clearest missed opportunity is expanding discoverability into adjacent category queries that currently aren’t showing rankings for it, such as “tech security podcast” and “cybersecurity podcast,” which could better align the series with security-focused listeners.
Keywords the show is winning
Search terms this show already ranks for today.
- software metrics#1Apple
- top level policies#1Apple
- engineering analysis methods#1Apple
- engineering dilemmas#1Apple
- early software engineering#1Apple
- software architect roles#1Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- tech security podcastnot ranking
- tech innovation podcastsnot ranking
- tech podcast seriesnot ranking
- technology innovation podcastnot ranking
- ai technology podcastnot ranking
- cybersecurity podcastnot ranking
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