“So you want to be a leader... Really? By Defy Expectations” shows its biggest search strength in expectation-focused leadership queries, particularly ranking top on “expectation management” across Apple and Spotify. Its clearest missed opportunity is breaking into broader discoverability terms tied to the podcast category and format—such as “leadership podcast,” “leadership and management podcasts,” and “leadership podcast interviews”—including “leadership guests” and “men leadership podcast.”
Keywords the show is winning
Search terms this show already ranks for today.
- expectation management#1Apple
- order fulfillment issues#4Apple
- decision persuasion#5Apple
- confidence as a leader#6Apple
- leadership norms#8Apple
- fearless leadership tales#8Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- leadership podcastnot ranking
- leadership and management podcastsnot ranking
- top leadership podcastsnot ranking
- leadership guestsnot ranking
- leadership podcast interviewsnot ranking
- men leadership podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free