Side by Side Podcast’s biggest search strength is its ability to capture high-intent sports queries around Buckeyes and marquee motorsport events, particularly through terms like “buckeyes breaking news,” where it is already surfacing on both Apple and Spotify. Its clearest missed opportunity is broader, category-style discovery for general discovery phrases such as “racing podcasts,” “best sports podcasts,” and “weekly sports podcast,” which would likely expand audience reach beyond event-specific searches.
Keywords the show is winning
Search terms this show already ranks for today.
- buckeyes breaking news#10Apple
- nascar oreilly bristol lineup#14Apple
- indy 500 qualifying 2026#22Apple
- indy 500 start time#24Apple
- indy 500 streaming#24Apple
- buckeyes podcast#25Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- racing podcastsnot ranking
- fun sports podcastnot ranking
- best sports podcastsnot ranking
- football podcast hostsnot ranking
- motorsport podcastsnot ranking
- weekly sports podcastnot ranking
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