“SHOOK” shows its biggest search strength in regional and story-title intent, particularly around “pnw spooky stories” alongside multiple “recollection” and “tales” queries that keep it appearing on both Apple and Spotify. Its clearest missed opportunity is broad discovery-level phrasing—such as “paranormal podcast,” “spooky podcasts,” and “haunted places podcast”—where it is not yet ranking for high-volume intent keywords that typically drive new listeners.
Keywords the show is winning
Search terms this show already ranks for today.
- pnw spooky stories#4Apple
- holly emily recollection#4Apple
- holly emily recollections#4Apple
- holly emily adventure tales#8Apple
- bluebell recollection tales#8Apple
- mothman sightings#13Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- paranormal podcastnot ranking
- spooky podcastsnot ranking
- paranormal podcast hostsnot ranking
- haunted places podcastnot ranking
- horror comedy podcastnot ranking
- true spooky stories podcastnot ranking
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