“Shifting the Needle” shows its biggest search strength in executive- and CEO-focused coaching queries, particularly “executive coaching yvette” and “executive consulting careers,” where it is already appearing prominently across Apple and Spotify. Its clearest missed opportunity is broader visibility for leadership-intent searches—especially “leadership podcast” and “leadership podcast interviews”—as it does not yet rank for the surrounding leadership-podcast keywords that could expand discovery beyond coaching-specific terms.
Keywords the show is winning
Search terms this show already ranks for today.
- executive consulting careers#2Apple
- executive coaching yvette#2Apple
- coaching ceo#8Apple
- executive to ceo#10Apple
- ceo coaching#10Apple
- executive coaching#16Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- leadership podcast coachingnot ranking
- leadership podcast for womennot ranking
- leadership podcast for coachesnot ranking
- podcast leadership coachingnot ranking
- leadership podcastnot ranking
- leadership podcast interviewsnot ranking
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