Self Made Pod’s biggest search strength is its dominance on brand-adjacent intent around “self-made” terminology, especially “self-made business” and “self made owners,” where it holds top visibility on both Apple and Spotify. Its clearest missed opportunity is capturing broader “small business” discovery searches—such as “small business owner podcast,” “small business podcast,” and related variants—that it is not ranking for yet.
Keywords the show is winning
Search terms this show already ranks for today.
- self-made business#1Spotify
- self made owners#1Spotify
- self made business owners#10Spotify
- self-made business owners#22Spotify
- selfmade art#51Spotify
- selfmade podcasts#52Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- small business owner podcastnot ranking
- small business podcastnot ranking
- local business podcastnot ranking
- small business podcastsnot ranking
- small biz podcastsnot ranking
- business owner podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free