RNIB - Health and Wellbeing’s biggest search strength is its strong visibility for wellbeing-led, accessibility-focused queries such as “emotional support groups” and “support for visually impaired,” indicating solid demand alignment on Apple and Spotify. Its clearest missed opportunity is expanding into broader, news-style discovery terms—especially “health and wellness news,” “health and wellness podcasts,” and “health awareness podcast(s)”—to capture listeners browsing category-level health content rather than only support-specific intent.
Keywords the show is winning
Search terms this show already ranks for today.
- emotional support groups#1Apple
- support for visually impaired#1Apple
- dad wellbeing tips#4Apple
- happiness mindset byron#5Apple
- little moments of joy#7Apple
- wellbeing tips for seniors#7Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- inspiring health interviewsnot ranking
- health awareness podcastsnot ranking
- health awareness podcastnot ranking
- health content podcastnot ranking
- health and wellness newsnot ranking
- health and wellness podcastsnot ranking
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