Rays of Light’s biggest search strength is its traction around “social disconnection,” indicating strong discovery potential for listeners searching for relief from feeling detached. Its clearest missed opportunity is expanding into broader “positive mental health” and “wellbeing” intent keywords (including “wellbeing podcast,” “positive mental health podcasts,” and “mental health lived experience podcast”) to better match evergreen discovery terms it does not yet appear to rank for.
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Keywords the show is winning
Search terms this show already ranks for today.
- social disconnection#9Spotify
- positive bedtime habits#39Apple
- affirmations before bed#51Apple
- public speaking anxiety#55Spotify
- fear of public speaking#64Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- positive mental health podcastsnot ranking
- self-discovery and healing podcastnot ranking
- starting a wellness podcastnot ranking
- wellbeing podcastnot ranking
- mental health lived experience podcastnot ranking
- wellbeing micro episodesnot ranking
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