Puff and Ponder’s biggest search strength is its ability to capture broad, high-intent discovery terms like “best scary movies,” as well as niche query clusters around “metal” time-billing and specialty topics such as “auto insurance fraud” and “international oncology news.” Its clearest missed opportunity is breaking into evergreen audience-intent and format keywords—especially “entertainment podcast” and “deep conversation podcast”—alongside “cult podcast” and the “Joe and Kevin podcast” variations.
Keywords the show is winning
Search terms this show already ranks for today.
- best scary movies#17Apple
- 40 minutes metal#22Apple
- auto insurance fraud#28Apple
- pete ditzler#31Apple
- bespoke jet travel#32Apple
- international oncology news#33Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- joe and kevin podcastnot ranking
- joe kevin podcast clipsnot ranking
- joe kevin podcast highlightsnot ranking
- cult podcastnot ranking
- deep conversation podcastnot ranking
- entertainment podcastnot ranking
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