同番組は「qi」を中心とした検索強度が最大の武器で、Apple検索での露出により（特にIT系のカテゴリで）存在感を示している。一方で「wordpress careers」「wordpress entrepreneurship」「freelance wordpress」などの関連ニーズには未到達のため、IT人材・キャリア文脈やWordPress領域の検索意図を取り込むことが最も明確な伸びしろとなる。
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