Petra Rutgers’ biggest search strength is its strong visibility for high-intent brand and place terms, especially “rutgers,” where it shows up prominently on both Apple and Spotify. Its clearest missed opportunity is expanding into mental-health and wellness intent clusters—such as “mental health podcasts,” “health and wellness podcasts,” and “podcasts for anxiety”—that it currently does not yet rank for.
Keywords the show is winning
Search terms this show already ranks for today.
- rutgers#13Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- inspirational podcasts for mental healthnot ranking
- mental health podcastsnot ranking
- positive mental health podcastsnot ranking
- health and wellness podcastsnot ranking
- podcasts for anxietynot ranking
- podcasts for anxiety and stressnot ranking
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