People and Strategy’s biggest search strength is its consistent top visibility on key “people and … strategy” style queries like people and technology, people engagement, and people resources, where it also leads on Spotify. Its clearest missed opportunity is expanding into high-intent “business strategy” and “marketing strategy” discoverability terms (e.g., business strategy podcast(s) and marketing strategy podcast(s)) that it currently does not rank for.
4.3*11 ratings
351shows recommend it
#8best chart rank
Keywords the show is winning
Search terms this show already ranks for today.
- people and technology#1Spotify
- people engagement#1Spotify
- executive technology conversations#1Spotify
- people resources#1Spotify
- leave strategy#1Spotify
- executive engagement#1Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- business strategy podcastnot ranking
- business strategy podcastsnot ranking
- podcast business strategynot ranking
- marketing strategy podcastnot ranking
- business podcast strategynot ranking
- marketing strategy podcastsnot ranking
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