Paul Lawson Chats: A Podcast For Helpers shows its biggest search strength in high-intent “helpers” and wellbeing-adjacent queries, where it is already surfacing for terms like mens wellness group, training for helpers, and mental health chat. Its clearest missed opportunity is expanding into broader, evergreen discovery demand around general “mental health podcast” and “mental wellness podcast” keyword clusters, which it does not yet rank for.
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Keywords the show is winning
Search terms this show already ranks for today.
- mens wellness group#2Apple
- training for helpers#4Apple
- proficiency loss story#4Apple
- construction safety software#7Apple
- military veteran advocacy#10Apple
- mental health chat#12Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- mental health podcastnot ranking
- mental wellness podcastnot ranking
- inspirational podcasts for mental healthnot ranking
- health and wellness podcastingnot ranking
- positive mental health podcastsnot ranking
- mental health podcastsnot ranking
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