Own Your Category’s biggest search strength is its category-strategy positioning, where it stands out for “category strategy” alongside adjacent terms like “mini masterclasses.” Its clearest missed opportunity is expanding into broader “marketing podcast” and “creative business/entrepreneurs” search intent, particularly around “marketing podcast guests,” “marketing podcast interviews,” “marketing podcast hosts,” and “creative entrepreneurs podcast.”
Keywords the show is winning
Search terms this show already ranks for today.
- category strategy#1Apple
- mini masterclasses#13Spotify
- integritybased marketing#21Apple
- product marketing consultants#29Apple
- brand strategy for startups#30Apple
- workplace automation#34Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- creative business podcastnot ranking
- marketing podcast guestsnot ranking
- marketing podcast interviewsnot ranking
- marketing podcast hostsnot ranking
- creative industry podcastnot ranking
- creative entrepreneurs podcastnot ranking
This is a fraction of what PodSEO sees.
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