Over the Hump’s biggest search strength is its dominance for cattle-focused intent terms—especially brahman-related keywords and seedstock breeding—where it shows clear top placements on both Apple and Spotify for phrases like “cattle industry trends” and “brahman cattle.” Its clearest missed opportunity is expanding into branding-adjacent podcast searches, since it currently does not rank for “branding podcast” and related branded B2B podcast queries.
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Keywords the show is winning
Search terms this show already ranks for today.
- cattle industry trends#1Apple
- brahman cattle#1Apple
- seedstock breeding#1Apple
- seedstock producer#1Apple
- brahman genetics#1Apple
- brc ranch#1Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- branding podcastnot ranking
- branding podcast hostsnot ranking
- branding podcastsnot ranking
- branding podcast insightsnot ranking
- branding personnel podcastnot ranking
- branded b2b podcastsnot ranking
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