Over The Bull’s biggest search strength is its traction on career- and strategy-adjacent terms like “newsroom jobs” and “strategy over tactics,” showing clear alignment with intent-driven queries on both Apple and Spotify. The clearest missed opportunity is capturing broader, higher-volume discovery searches by expanding into core phrase patterns it does not yet rank for—particularly “marketing agency podcast” and related marketing/podcast-for-teams keywords.
Keywords the show is winning
Search terms this show already ranks for today.
- newsroom jobs#3Apple
- historic data conversion#4Apple
- generational traits#7Apple
- strategy over tactics#9Spotify
- urgent sales pitches#10Apple
- ethical business income#11Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- marketing agency podcastnot ranking
- marketing agency podcastingnot ranking
- advertising agency podcastnot ranking
- marketing podcast for entrepreneursnot ranking
- podcast for marketing teamsnot ranking
- business podcast marketingnot ranking
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