On The Record with Rick Horrow’s biggest search strength is its ability to surface on Apple for leadership-and-location branded queries, with clear traction around mayoral and regional innovation/founder topics. The clearest missed opportunity is expanding into broader, category-style sports discoverability keywords—especially “real talk sports,” “elite sports talk,” and interview-intent searches like “sports podcast interviews” and “sports entrepreneur interviews.”
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Keywords the show is winning
Search terms this show already ranks for today.
- vegas innovation founders#15Apple
- sponsorship deals#15Spotify
- toyota research initiatives#15Apple
- san diego mayor#16Apple
- female fantasy sports perspective#17Apple
- san antonio mayor#17Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- shaw sports podcastnot ranking
- real talk sportsnot ranking
- elite sports talknot ranking
- professional sports talknot ranking
- sports entrepreneur interviewsnot ranking
- sports podcast interviewsnot ranking
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