Off the Record with Brian Murphy’s biggest search strength is its dominance on Apple for high-intent specialty terms like “clinical clarity,” “coding internship,” and “murphy case documentation,” showing strong alignment with niche listener queries. Its clearest missed opportunity is expanding discovery into broader category searches (such as “healthcare podcast” and “health industry podcasts”) and adjacent leadership-intent themes (like “industry leader interviews” and “hr leadership podcast”), which are currently not capturing the show’s rankings.
Keywords the show is winning
Search terms this show already ranks for today.
- clinical clarity#1Apple
- coding internship#1Apple
- coding team spirit#1Apple
- judgment murphy#1Apple
- murphy case reviews#1Apple
- murphy case documentation#1Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- health industry podcastsnot ranking
- industry leaders interviewsnot ranking
- pharma leadership conversationsnot ranking
- hr leadership podcastnot ranking
- healthcare podcastnot ranking
- industry leader interviewsnot ranking
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