Off the Record shows its biggest search strength in niche, intent-driven queries such as “civic leadership roles,” backed by additional visibility for topic-specific searches including “media company updates” and “ice exploration.” The clearest missed opportunity is expanding into broader discovery terms like “business podcast,” “business news podcast,” and “local business podcast,” which would help the show capture higher-funnel search traffic beyond its current keyword set.
Keywords the show is winning
Search terms this show already ranks for today.
- civic leadership roles#3Apple
- babysitting business moms#4Apple
- media company updates#13Apple
- ice exploration#13Apple
- charades of failure#14Apple
- retail business plans#17Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- business podcast interviewsnot ranking
- business podcast episodesnot ranking
- business news podcastnot ranking
- business podcastnot ranking
- local business podcastnot ranking
- corporate podcast newsnot ranking
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