The Ocean Matters Podcast’s biggest search strength is its strong Apple visibility for topic-led queries like “surfing community,” “microplastics in bottled water,” and “underexplored waters.” Its clearest missed opportunity is expanding into broader category-style terms—especially “environmental podcast” and “sustainability podcast”—to capture higher-intent listeners searching by format and core theme rather than specific subtopics.
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Keywords the show is winning
Search terms this show already ranks for today.
- surfing community#1Apple
- ocean twilight zone#1Apple
- microplastics in bottled water#1Apple
- underexplored waters#1Apple
- ocean challenge#2Apple
- sea life protection#2Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- environmental podcastnot ranking
- fish keeping podcastnot ranking
- sustainability podcastnot ranking
- educational podcastnot ranking
- health awareness podcastnot ranking
- sustainable podcastnot ranking
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