NU.nl nieuws shows its biggest search strength in broad, device-and-tech related discovery queries like “nieuwe gadgets” and “dutch electronic,” where it is already appearing across major platforms. Its clearest missed opportunity is expanding into more explicitly “news” intent searches—such as “technologie nieuws,” “weekly news,” and local-focused terms like “brabant news” and “domain news”—that are currently not showing up among its ranked keywords.
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Keywords the show is winning
Search terms this show already ranks for today.
- nieuwe gadgets#20Spotify
- dutch electronic#20Spotify
- npo radio 1#23Spotify
- la weather#37Spotify
- 13:00#40Apple
- npo klassiek#41Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- technologie nieuwsnot ranking
- dus top newsnot ranking
- domain newsnot ranking
- weekly newsnot ranking
- brabant newsnot ranking
- la newsnot ranking
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