NPR's Mountain Stage shows its biggest search strength in broad, public-facing discoverability terms like **music broadcasting** and **public broadcasting**, ranking at the top on Apple for multiple related phrases. Its clearest missed opportunity is expanding into intent-driven podcast keywords—especially **music podcast shows/episodes** and **live podcast recordings/streaming**—where it currently does not rank.
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Keywords the show is winning
Search terms this show already ranks for today.
- music broadcasting#1Apple
- public broadcasting#1Apple
- broadcast music#1Apple
- kellogg broadcast#1Apple
- virginia music#1Apple
- kellogg broadcast show#1Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- music podcast showsnot ranking
- music podcast episodesnot ranking
- music podcast episodenot ranking
- music podcastnot ranking
- live podcast recordingsnot ranking
- live podcast streamingnot ranking
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