Northern Minds’ biggest search strength is its alignment with “substance misuse” and “intervention” intent, showing meaningful visibility for “substance misuse guidelines” and “substance misuse intervention” keywords across major platforms. Its clearest missed opportunity is expanding into broader psychiatry and mental health discovery queries—such as “psychiatry podcast,” “mental health podcast,” and related Canada-focused terms—to capture higher-volume audiences outside the substance-misuse niche.
Keywords the show is winning
Search terms this show already ranks for today.
- substance misuse guidelines#25Apple
- folk beliefs#51Apple
- substance misuse intervention#81Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- psychiatry science podcastnot ranking
- psychiatry podcastnot ranking
- mental illness discussionsnot ranking
- mental health podcastnot ranking
- psychiatric topicsnot ranking
- mental health podcast canadanot ranking
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