Night Shift’s biggest search strength is its strong performance around branded discovery and high-intent queries like “night shift stories,” showing consistent visibility on Apple alongside targeted terms such as “bin night” and “true crime binge.” Its clearest missed opportunity is expanding into broader category-level searchers for “podcasts true crime,” “bingeable true crime,” and “weekly/documentary/psych thriller podcasts,” which currently remain outside its visible keyword footprint.
4.2*88 ratings
5shows recommend it
#33best chart rank
Keywords the show is winning
Search terms this show already ranks for today.
- columbia va hospital#3Apple
- night shift stories#5Spotify
- true crime binge#8Apple
- bin night#17Apple
- campside media#19Apple
- music entertainment#23Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- podcasts true crimenot ranking
- bingeable true crimenot ranking
- sleep friendly true crimenot ranking
- psych thriller podcastsnot ranking
- weekly true crime podcastnot ranking
- documentary true crime podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free