Night Owls’ biggest search strength is its strong Apple discovery momentum for “legal system overhaul,” paired with notable crossover visibility on Apple around “political sanity” and “adless literature.” Its clearest missed opportunity is expanding into broader, high-intent “weekly news and politics” style queries (including “politics news breakdown” and Marc Steiner–related terms), which it currently does not rank for on either platform.
4.6*39 ratings
2shows recommend it
Keywords the show is winning
Search terms this show already ranks for today.
- legal system overhaul#5Apple
- political sanity#5Spotify
- adless literature#6Apple
- joe elvis#9Apple
- rye barcott#10Apple
- liz murdoch gossip#11Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- weekly news and politicsnot ranking
- substack politicsnot ranking
- politics news breakdownnot ranking
- current politics marc steinernot ranking
- marc steiner political journalismnot ranking
- politics and newsnot ranking
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