Necessary Roughness with Lang & Jansen’s biggest search strength is its ability to capture college-football-intent traffic, particularly for queries tied to “NCAA action,” where it also shows broader momentum into related sports browsing terms. The clearest missed opportunity is expanding beyond college-related discoverability into NFL insider–style searches—such as “nfl insider insights” and “former nfl player insights”—where it is currently not ranking.
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Keywords the show is winning
Search terms this show already ranks for today.
- ncaa action#37Spotify
- spn season reviews#40Apple
- lions schedule#56Apple
- colts trade#58Apple
- surprise run-in#61Apple
- live game identity#64Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- nfl insider insightsnot ranking
- michigan sports insidernot ranking
- nfl insider takesnot ranking
- sf football insidersnot ranking
- former nfl player insightsnot ranking
- nfl insightsnot ranking
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