Mzansi Unicorns’ biggest search strength is its ability to rank on Apple and Spotify for broad, story-led and lifestyle queries, led especially by “nationbuilding stories.” Its clearest missed opportunity is breaking into entrepreneur-focused intent around “success stories” and “inspiring business stories,” where it currently does not place for multiple closely related variants.
Keywords the show is winning
Search terms this show already ranks for today.
- nationbuilding stories#5Spotify
- choosing a pet#25Apple
- french business innovation#34Apple
- home renovation carpenter#34Apple
- popular bag designers#47Apple
- south african careers#50Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- success stories entrepreneursnot ranking
- inspiring success storiesnot ranking
- inspiring business storiesnot ranking
- success-storiesnot ranking
- success stories in businessnot ranking
- inspiring stories of entrepreneursnot ranking
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