Murder Speaks’ biggest search strength is its strong keyword capture around the case-specific “Christine McWilliams” query and related investigative terms like “decades long search” and “murder case follow up,” signaling clear relevance for intent-driven listeners. Its clearest missed opportunity is expanding into broader discovery phrases such as “weekly true crime podcast,” “legal podcast true crime,” and “murder podcast host(s),” which would better surface the show beyond its current, narrower case-led search footprint.
Keywords the show is winning
Search terms this show already ranks for today.
- christine mcwilliams#4Apple
- false pregnancy#7Apple
- decades long search#7Apple
- jewelry cleaning supplies#7Apple
- murder case follow up#15Apple
- sex offender map#17Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- murder podcast hostnot ranking
- legal podcast true crimenot ranking
- podcast about murdersnot ranking
- murder podcast hostsnot ranking
- weekly true crime podcastnot ranking
- murder history podcastnot ranking
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