Moving Up North’s biggest search strength is ranking on sustainability and policy-adjacent travel queries, especially around “sustainable travel spending,” “disability campaigns,” and “travel infrastructure trends.” The clearest missed opportunity is expanding into cycling- and hiking-intent discovery terms—such as “cycling podcast,” “cycling culture podcast,” “cycling culture podcast,” “bikepacking podcast,” and “hiking podcasts uk”—where it currently has no presence.
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Keywords the show is winning
Search terms this show already ranks for today.
- sustainable travel spending#5Apple
- disability campaigns#13Apple
- travel infrastructure trends#15Apple
- lawyer work policy#47Spotify
- cycling infrastructure#48Spotify
- infrastructure changes#50Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- limbwalkers podcastnot ranking
- cycling culture podcastnot ranking
- cycling podcastnot ranking
- hiking podcasts uknot ranking
- bikepacking podcastnot ranking
- wellbeing podcast outreachnot ranking
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