MerchandCast’s biggest search strength is its strong visibility around full-cast and merchandising-specific terms, particularly “merchandising advice,” “merchandising strategies,” and “retail merchandising.” Its clearest missed opportunity is expanding beyond merchandising-focused phrasing into broader intent searches like “retail podcast,” “retail podcast highlights,” and “marketing trends podcast” to capture commerce and marketing listeners who aren’t explicitly searching for merchandising wording.
Keywords the show is winning
Search terms this show already ranks for today.
- full-cast#28Apple
- merchandising advice#29Spotify
- full cast#30Apple
- merchandising strategies#31Spotify
- merchandising insights#38Spotify
- retail merchandising#79Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- retail podcast highlightsnot ranking
- retail podcastnot ranking
- enterprise marketing podcastsnot ranking
- marketing trends podcastnot ranking
- commerce podcast insightsnot ranking
- marketing podcastnot ranking
This is a fraction of what PodSEO sees.
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