“Memos to the President” shows its biggest search strength in high-intent competitive-studies phrasing, consistently surfacing for multiple “competitive studies” and “special competitive studies” queries across Apple and Spotify. Its clearest missed opportunity is expanding into broader audience-facing discovery terms—especially “national security,” “politics/current events/policy,” and “espionage” style keywords—which it does not yet rank for.
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Keywords the show is winning
Search terms this show already ranks for today.
- competitive studies#3Apple
- chip usher#3Apple
- special competitive studies#4Apple
- special competitive studies project#4Apple
- chip usher show#5Apple
- study competitions#6Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- national security podcastnot ranking
- us political podcastsnot ranking
- politics podcastnot ranking
- current events podcastnot ranking
- policy podcastnot ranking
- espionage podcast episodesnot ranking
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