Matters of the Heart’s biggest search strength is its proven visibility for the keyword theme around “faith norms challenge,” helping it stand out on Apple in particular and show solid discoverability on Spotify. Its clearest missed opportunity is expanding into broader “spirituality” and “faith-based” search intent—especially terms like “spirituality podcast” and “faith-based podcast” variants (including women-focused queries)—to capture a wider audience beyond the current niche framing.
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Keywords the show is winning
Search terms this show already ranks for today.
- faith norms challenge#88Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- spirituality podcastnot ranking
- faith-based podcastnot ranking
- faith and culture podcastnot ranking
- faith and values podcastnot ranking
- faith based podcastnot ranking
- faith based podcast womennot ranking
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